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Mark Mitchell

Art Direction & Design

  • Campaigns
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  • About
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Nectar VOD commercial, social, digital, radio and print campaign

This campaign was to raise awareness that Nectar points can be redeemed against one of their many partner brands as the current perception is they can only be collected and spent at Sainsburys.

Concept:
Mark Mitchell
Richard Wisken

Art Direction:
Mark Mitchell

Copywriter:
Richard Wisken

Photography and videography
Ilka & Franz

Agency Iris Worldwide

Adidas Runners, 'LACE UP' Social Media Campaign

Fueling the adrenaline-pumping spirit of the Adidas Runners community with an ongoing social media content campaign. igniting excitement for upcoming events.

Design: Mark Mitchell

Agency: M&C Saatchi

Calor Gas BIO-LPG. Branding, digital, social and print campaign

Concept:
Mark Mitchell
Richard Wisken

Art Direction:
Mark Mitchell

Copywriter:
Richard Wisken

Agency: Iris Worldwide

Sk-ll Skinpower Advanced. The Ever Blooming Garden Of Youth

Concept and art direction

Agency - Shophouse Inc

Pop-up store in Changi airport, Singapore to launch the new Japanese Sk-ll Skinpower Advanced moisturiser cream.
The Ever Blooming Garden Of Youth Pop-up store is an informative, interactive experience as much as a store.

Aimed at young, affluent Chinese women returning home to China after travelling abroad, enter an interactive, Japanese design inspired store With products illuminated on flower stems, Zen whispering walls, face scans, and a social media selfie opportunity where people can sit in front of a large flower, one of the key product ingredients.

Under Armour

Concept / Art Direction / Design

Fully integrated 360 campaign, showcasing the women’s range of active sportswear, using boxing active wear and poses to emphasise strength and power through fitness.

Budweiser OOH, digital and social campaign for France

A campaign emphasising the taste qualities of Budweiser beer. OOH, digital and social.

Art direction and design

Agency Draftline

Subaru OOH, Press, Digital

Concept
Mark Mitchell
Leigh Wallace

Art Direction
Mark Mitchell

Copywriter
Leigh Wallace

Agency - BJL

This campaign tool kit was created to raise awareness of the Subaru All-Wheel Drive technology. Reinforcing Subaru superior 4 wheel drive handling in extreme weather conditions. This campaign was produced across press, direct mail, dealership and online.

Press, Billboards, Direct mail, Leaflets, Online, eCRM

Concept
Mark Mitchell
Nat Bonaventura

Art Direction
Mark Mitchell

Copywriter
Nat Bonaventura

Agency - Rapp

This campaign was created for existing Virgin Media mobile phone customers, the offering was an unbelievable unlimited tariff. The campaign covered outdoor, press, DM and online.

Ellesse OOH, retail and digital campaign

Pitch Win
Concept
Art Direction
Agency - RPM

Out of home, digital and retail campaign showcasing the Ellesse mantra of style first. Launched during Wimbledon week showcasing the latest Johanna Konta range of clothing.

Stella Artois Draft Masters

Concept:

Art Direction:

Agency Barrows

Alcon Dailies Total 1 Contact Lens

Concept:
Mark Mitchell
Richard Wisken

Art Direction:
Mark Mitchell

Copywriter:
Richard Wisken

Agency: Iris Worldwide

Alcon Dailies Total 1 contact Lens Don’t Miss The Moment campaign for digital, social and print.

Contact lens discomfort is a problem that most people face on regular basis when they wear them. We were tasked with highlighting the comfort and ease of wearing Dailies Total 1 contact lenses so that you never miss the moment.

Official Tournament Poster

Design
Agency - Agency Space

The All England Lawn Tennis Club’s Official Championships Poster, commemorates three major broadcasting anniversaries with the BBC: 90 years since the first radio broadcast from The Championships, 80 years since the first television broadcast, and 50 years since the first colour television transmission in Europe.

 

The poster appeared around the Grounds during The Championships, and sold in the official Wimbledon Shops (both on-site and online), and featured in the official Championships programme.

Good Mornings, Touring Experiential

Concept
Art Direction
Agency - Hey Human

The purpose of this touring event was to bring Good Morning breakfast joy and beautiful music to commuters at train stations across the UK as part of the ‘Good Mornings’ campaign. The music came from a professional musician sitting inside a bright yellow oversized radio taking requests from the public.

Dealership, Press, Direct Mail, Leaflets, Social Media, Online

Concept
Art Direction
Agency - BJL


This campaign tool kit was created to raise awareness of the Subaru Outback's advanced safety package. Reinforcing the fact that the Subaru Outback can alert the driver to other vehicles approaching from any side. This campaign was produced across press, direct mail, dealership and online.

Fosters On Pack Promotion

Concept
Mark Mitchell
Nat Bonaventura

Art Direction
Mark Mitchell

Copywriter
Nat Bonaventura

Agency - RPM

An on pack promotion to Win a trip to Australia, simply scan the can with your mobile phone using Shazam to be in with a chance of winning. In store communication was produced including posters, free standing display units as well as digital awareness and billboards.

Press, Direct Mail, Digital, CRM, eCRM

Concept
Mark Mitchell
Nat Bonaventura

Art Direction
Mark Mitchell

Copywriter
Nat Bonaventura

Agency - Karmarama

Fully integrated print, online and radio campaign for the launch of the new Civic, Jazz and CRV.

Social Media, Facebook, Twitter

Design
Agency - Brave

Digital posts for Facebook and Twitter promoting John Frieda hair products.

Subaru

Concept

Mark Mitchell

Leigh Wallace

Art DirectionMark Mitchell

CopywriterLeigh Wallace

Agency - BJL

This campaign tool kit was created to raise awareness of the Subaru All-Wheel Drive technology. Reinforcing Subaru superior 4 wheel drive handling in extreme weather conditions. This campaign was produced across press, direct mail, dealership and online.

PlayStation Game Launch, Experiential

Concept/Art Direction
Design
Agency - Evoke

What better way to launch a racing game than to experience it in 3D on a screen connected to a monster truck. Touring the UK for the launch of the Motorstorm Apocalypse game. Members of the public could win on the spot prizes for the fastest lap times.

Nescafe Azera Nitro

Art Direction
Design
Agency - Arc Worldwide

Product launch for Nescafe Azera Nitro a chilled nitrogen infused coffee for supermarkets and trade.

I took the ABL image of a single can, now showing the range and perfect serve and applied it to suite of POS.

Social Media - Video for Facebook and Twitter

Concept
Story Board
Art Direction
Agency - Elvis Communications


An animation to promote Cadbury Dairy Milk Oreo, Even Better Together campaign on Facebook and Twitter. 18807 views so far on Facebook, 1,087 likes and 88 shares.

Online, Banner adverts, Direct Mail, Leaflets

Concept
Art Direction
Design

This print and online campaign was produced to encourage people to get their finances in shape after the expense of Christmas with a fixed a competitive APR rate.
 

Press, Billboard, Radio, Online, Banner adverts

Concept
Art Direction/Design
Agency - Iris Worldwide

This was a fully integrated campaign where the aim was to get customers to re-evaluate Cosmos as a brand. We did this by highlighting all the extras the Cosmos Concierge offers that are included in the prices - extras that this target market wouldn't expect.

Press, Direct Mail, Leaflets

Concept
Art Direction
Agency - Iris Worldwide

This campaign was for Barclaycard Business customers. The client wanted a campaign that reflected their unique approach at offering global credit payments.

 

Social Media, Facebook, Twitter

Concept
Art Direction
Agency - Elvis Communications

Social Media campaign for Cadbury Dairy Milk Oreo and Cadbury Dairy Milk Chips Ahoy. The idea is to show great double acts that are even better together. Cadbury has a very loyal fan base via social media and these posts have recieved 1000's of likes, share and comments.

Shopper. On and Off Trade Campaign

Concept
Art Direction
Agency - Elvis Communications

Miller Genuine Draft is one of the most popular bottled beers drunk in Scotland by 18-25 year olds. This promotion links that market with music through 'Miller First Play'. In the music industry bands sometimes test their new music or tour at small venues before taking it to a wider audience.

With Miller Genuine Draft music fans have the opportunity to see their favourite bands perform before anybody else plus win exclusive music merchandise.

Social Media. Facebook and Twitter promotion

Concept
Art Direction
Agency - Elvis Communications

A campaign targeting high users of both Facebook and Twitter that supports the ATL promotion, ‘WIN A BANGER’ and drive it to Barcelona in the Wacky Rally

Forecourt POS, Posters, Leaflets, Direct Mail

Concept
Art Direction
Agency - Iris Worldwide

A suitcase of posters, forecourt collateral, online comms promoting brilliant competitions to get drivers using Shell Helix and Shell Rimula.

Nectar VOD commercial, social, digital, radio and print campaign

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Nectar 30 second TVC

Adidas Runners, 'LACE UP' Social Media Campaign

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Calor Gas BIO-LPG. Branding, digital, social and print campaign

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Sk-ll Skinpower Advanced. The Ever Blooming Garden Of Youth

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Under Armour

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Budweiser OOH, digital and social campaign for France

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Subaru OOH, Press, Digital

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Press, Billboards, Direct mail, Leaflets, Online, eCRM

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Ellesse OOH, retail and digital campaign

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Stella Artois Draft Masters

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Alcon Dailies Total 1 Contact Lens

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Official Tournament Poster

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Good Mornings, Touring Experiential

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Dealership, Press, Direct Mail, Leaflets, Social Media, Online

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Fosters On Pack Promotion

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Press, Direct Mail, Digital, CRM, eCRM

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Social Media, Facebook, Twitter

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Subaru

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PlayStation Game Launch, Experiential

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Nescafe Azera Nitro

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Social Media - Video for Facebook and Twitter

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Cadbury Dairy Milk Oreo. Somethings are even better together

Online, Banner adverts, Direct Mail, Leaflets

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Press, Billboard, Radio, Online, Banner adverts

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Press, Direct Mail, Leaflets

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Social Media, Facebook, Twitter

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Shopper. On and Off Trade Campaign

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Social Media. Facebook and Twitter promotion

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Forecourt POS, Posters, Leaflets, Direct Mail

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