Concept:
Mark Mitchell
Richard Wisken

Art Direction:
Mark Mitchell

Copywriter:
Richard Wisken

Agency: Iris Worldwide

Alcon Dailies Total 1 contact Lens Don’t Miss The Moment campaign for digital, social and print.

Contact lens discomfort is a problem that most people face on regular basis when they wear them. We were tasked with highlighting the comfort and ease of wearing Dailies Total 1 contact lenses so that you never miss the moment.